Green Coffee Supplier Hacea Expands Southern California Operations: What This Means for Home and Small-Scale Roasters

coffee cupping lab tasting room
Photo by Jason Leung

Hacea Coffee Source, a green coffee importer serving both wholesale accounts and individual roasters, has significantly grown its Southern California footprint by relocating its headquarters from Anaheim to a larger warehouse facility in Brea. The company completed the transition over the summer, moving from a 1,800-square-foot space to a 3,100-square-foot warehouse that offers expanded storage, improved cupping capabilities, and additional office infrastructure.

What the Expansion Provides

The new Brea location gives Hacea substantially more room to store green coffee beans, which translates to better inventory availability for customers. The facility includes an expanded coffee cupping laboratory, a critical space where the company evaluates bean quality and flavor profiles. This upgrade allows Hacea to assess and prepare their offerings more efficiently.

For roasters looking to source quality beans, the larger warehouse means the company can maintain greater quantities of their current inventory on hand, reducing wait times for orders. Hacea currently offers green coffees sourced from throughout Latin America, East Africa, and India, making the expanded storage capacity particularly valuable for customers seeking variety and consistent access to specialty beans.

The company sells through multiple channels: wholesale accounts for larger operations, plus smaller quantities including 2-kilogram packages and 20-kilogram bags for home roasters, small commercial roasters, and coffee enthusiasts. With more square footage available, Hacea can now handle increased demand from this diverse customer base without delays.

Educational Opportunities for Coffee Enthusiasts

Beyond storage improvements, the expanded facility enables Hacea to launch a stronger education program. The company has already hosted Coffee 101 and Coffee 201 classes at the Brea location, along with public cupping sessions where attendees can learn to taste and evaluate coffee characteristics. This matters because understanding what makes a quality green coffee is essential for anyone serious about selecting the right coffee makers and brewing methods.

Hacea plans to continue expanding its in-person events and educational offerings. The company is organizing an in-person roasting competition scheduled for February 2027 in collaboration with Aillio, a major equipment manufacturer in the roasting space. These initiatives help build community among roasters and create opportunities for learning directly from industry professionals.

Growing Business Operations

Hacea Coffee Source was founded in 2020 by brothers Jared and Luke Hales as a small 900-square-foot operation in Anaheim. The company expanded into an adjoining space in 2023, but that growth quickly led to capacity constraints. The Brea move reflects sustained demand for their products and services within the coffee roasting community.

The relocation also includes staffing growth. Hacea has added fulfillment staff at the Brea facility while maintaining remote representatives in Austin, Texas, and Portland, Oregon. This hybrid structure allows the company to serve customers across the country while maintaining a strong local presence in Southern California, where many specialty coffee roasters operate.

What This Means for Shoppers

For home roasters and small commercial operations, this expansion is positive news. A larger supplier with better storage capacity and inventory management typically means faster delivery times, more consistent bean availability, and potentially better pricing through improved operational efficiency. Educational programs also support the roasting community by helping everyone from beginners to experienced roasters refine their craft.

If you are serious about home roasting or run a small roastery, access to diverse, high-quality green coffee sources matters significantly. Pairing fresh green beans with the right equipment is essential. Many home roasters focus on finding reliable brewing equipment after their roasting investment, but sourcing quality beans in the first place is equally critical to the final cup quality.

Hacea’s expansion demonstrates that the specialty coffee supply chain continues to evolve and strengthen. As more consumers become interested in coffee roasting as a hobby or small business, suppliers like Hacea play an increasingly important role in making quality beans accessible to everyone, not just large commercial roasteries. The move to a larger, better-equipped facility shows commitment to serving this growing market segment.